Where is the focus in your organization? Where is the momentum? Where is the ENERGY?
In my consulting practice, I am amazed by the number of companies obsessed with cost cutting. Cutting costs has exceptional appeal to the reptilian brain. It FEELS good. Every penny cut drops right to the bottom line. What could be wrong with that? Nothing and everything. In the right circumstances, cutting costs can be the right medicine, but those circumstances are rare in my opinion. Why? Because you cannot shrink your way to greatness.