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Pre-Program Questionnaire Page 8 of 10
Company Name: Event:
Event Date: E-mail:

THE COMPANY & ITS CULTURE

A. What is your company's mission?

Rick's Biography

Client List

Pre-Program Questionnaire

Speech Intros

AV Requirements

B/W Photo


B. What does it mean to your employees?


What does it mean to your customers?


C. What three values would you say dominate the company's culture?
1.
2.
3.

D. Are there any popular or widely read books in the company right now?


E. Are there any cliches, phrases, sayings, jargon or inside jokes that I might be able to use to relate to the audience?


F. Typically, when I talk with people in a company, they tell me "things are really changing fast around here." What are some recent changes that might concern this audience? (How did it use to be? How is it now? What's changed?


G. Who are the following people within your organization responsible for the following?
1. President/Executive Director:

2. Vice President of Marketing:

3. Vice President of Personnel:

4. Sales Training:

5. Customer Service Training:

6. In-House Communications or Publicist:
To submit above information and move on to the next section of the questionaire, click the submit form button.

Sections of the Pre-Program Questionnaire

Vital Information | Your Markets & Competitive Situation | Your Program | Audience Analysis | My Presentation
Background Information | Past Meetings | The Company & It's Culture | Stock/Media Information | Final Touches
E-mail questions, comments or concerns to Marketing at Rick Barrera & Associates
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